Tag Archives: Technology Tips

Be Mobile-Friendly by April 21st or Lose Website Traffic [Google Algorithm Update: How to be Compatible]

Posted by Ashley Montroy

Google has announced some big changes to their search algorithms happening April 21, 2015. When you look at the sheer number of searches that come through Google’s search engine each and every month – it is something every business needs to be aware of.

According to Digital Marketing Ramblings, there are close to 12 billion searches on Google each month – this is desktop and mobile searches. Google’s Matt Cutts recently stated that he “wouldn’t be surprised if mobile search exceeded desktop queries this year”. That combined with this important Google algorithm change is two huge reasons to take the mobile-friendliness of your website very seriously.

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Stop Guessing & Start Seeing Results: Bring More Visitors to Your Website by Using the Words They Google

Posted by Ashley Montroy

SEO keywords Keywords are a must for any funeral home website but it definitely takes time and energy to figure out what keywords will work best for your website in your community. In our last blog post, we talked about 4 Steps to Knowing What Your Community Types into Google. Once you determine your list of keywords, you then have to use them effectively so they have an actual impact. Pasting them in willy-nilly defeats the purpose; you need a strategy that targets specific keywords to specific pages that incorporate specific content related to the keywords.This is an important part of your funeral home’s Search Engine Marketing strategy. Continue reading

4 Steps to Knowing What Your Community Types into Google

Posted by Ashley Montroy

keywords6Search engines love keywords. In fact, keywords are critical to any funeral home’s Search Engine Optimization campaign. If you don’t take the time to figure out what words and phrases work best, any plans to attract more visitors won’t get very far. And, all the work you’ve put in to your website will be a waste of time and money if no one is actually finding your site online.

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The Top 5 Reasons Your Firm Needs a Responsive Website Design

Posted by FrontRunner Professional

responsive1Responsive website designs are growing in popularity – and necessity – simply because of the increasing number of people accessing websites from mobile devices. Responsive technology is different than mobile technology though because it provides one site for every screen and creates an optimal viewing experience on smartphones, tablets, laptops, and full-screen computer monitors.

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Note to XP Users: It’s Time…

Posted by FrontRunner Professional

windows-xpIf you’re still using Windows XP on your computer, you’re not alone. Despite the fact that Microsoft stopped supporting the operating system earlier this month, it’s estimated that it’s still running on 300-million or approximately 20 percent of all PCs worldwide. While change is difficult for many, there is little doubt that upgrading will be the easiest way to protect your system from security threats.

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Password Strategies and How to Keep Your Data Secure

Posted by FrontRunner Professional

security1Most everyone by now has heard of Heartbleed and we all recognize that’s it’s not a good thing. But for many of us, we don’t have a clue about what it is and what we should be doing about it. Even when Heartbleed became the top news story, there were conflicting reports on what the average person should do to protect their personal information that is stored online.

It doesn’t help that when you ask a more technically-inclined person to explain this worldwide phenomenon, they tend to roll their eyes at you when you stare blankly at their answer. And, if you look at all the tech websites and blogs out there, their cartoon depictions that were created to explain everything to us ‘dummies’, make me feel even dumber!

So, I’ve gone to the programmers at FrontRunner and asked them to explain this so everyone understands. Thankfully, they are patient and keep the eye-rolling to a minimum or they at least wait until I’ve left the room.

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