Is your funeral home website address turning business away? One simple way to find out the answer to the question stated in the title is to go to your site. Are the letters ‘HTTPS’ in front of your web address? Is there a little green lock in front of the URL? If not, then the answer is absolutely yes, your site address is turning away people who are seeking your services. The reason being is that ‘S” stands for security and it is more than just a symbol. It lets the Internet and its users know your site is holding an SSL Certificate or Security Sockets Layer Certificate. The SSL Certificate encrypts the data on your website ensuring you and the families you serve are not being pilfered for data and other sensitive information. Below are 5 other benefits to having an SSL Certificate.