Social Media

Be Smart about Social Media

Ashley Montroy, FrontRunner Professional’s Marketing and Social Media Manager spoke with Lauren Moore for her article Be Smart about Social Media. The

7 Deadly Mistakes Funeral Homes Make On Social Media

If your funeral home is on Facebook, it’s crucial to make sure you aren’t making any mistakes that could hurt

2 Common Social Media Stumbling Blocks and How to Overcome Them

Recently, I made a presentation to members of a few associations in the upstate New York area. I spoke with

The Online Memorial: When Sorrow Becomes Frustration

Recently, I learned of the death of someone I considered “special” in my life, and experienced flashes of the early

Why Funeral Directors Should Care about the Information Gap

It seems to me, and a whole lot of other people including academics, financial advisors, health care professionals, and marketers;

7 Reasons Why It’s the Right Time to Start Your Funeral Home Blog

Blogging. It’s “old school”, right? Hey, anything on the Internet that dates from the 1990s is definitely “vintage” — but that doesn’t

Funeral Technology and the Law: Are You Protecting Your Firm Online?

I had the privilege of attending not only the annual Funeral Director’s Boot Camp at American Academy McAllister Institute of

Can You Successfully Adopt Funeral Service Technology? Yes!

Company Spotlight: Neil Bardal Funeral, Inc. Funeral Centre How successfully does your firm incorporate technology? A few months ago, we

The Power of 30+ Funeral Directors in One Room

If there is one thing that can be said about 30+ eager-to-learn funeral directors in a single room, it is

Who is Telling the Story of Funerals in Your Market?

We have all seen the life insurance TV commercials airing across North America that say, “Funerals are expensive, and the