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FrontRunner’s One-Write Logic Helps You ‘Get Organized’!

Did you know January is Get Organized month? I sure didn’t. In fact, I was so delighted that the hectic

How to Set the Stage for Success in 2014

One thing I’ve really enjoyed during December were the nine days of “down time” provided to us by FrontRunner’s policy

7 Deadly Mistakes Funeral Homes Make On Social Media

If your funeral home is on Facebook, it’s crucial to make sure you aren’t making any mistakes that could hurt

How to Satisfy Price-Conscious Families Online

“I’m not sure I want to include pricing on our website.” That’s one sentence I hear it almost every day.

The Remarkable Opportunity within the Pet Loss Information Gap

I’ve been thinking a lot lately about what’s called the “Information Gap” — a surprising phenomenon in this age of information overload.

Not Just for Angry Birds™ Anymore – How Funeral Directors are Serving Families with their Mobile Devices

I am going to take a trip down memory lane… Does anyone remember the day they purchased their first cell

A Poem To Honor Funeral Directors From mysendoff.com

Funeral professionals are very often the unsung heroes who act as a guiding light, helping families through the darkest of

2 Common Social Media Stumbling Blocks and How to Overcome Them

Recently, I made a presentation to members of a few associations in the upstate New York area. I spoke with

A Conversation about Seniors and Social Media

OK. I’ve got a confession to make. Even though I’m only 59, and nowhere near retirement (like many Americans, for

The Online Memorial: When Sorrow Becomes Frustration

Recently, I learned of the death of someone I considered “special” in my life, and experienced flashes of the early