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Funeral Home Websites

Electronic Guest Books: Lead Generator or Business Shredder?

There is a lot of hype these days about electronic guest books and most of the hype, of course, is

Fight Back to Protect Your Obituaries

Since the release of last week’s blog post Why Would Anyone Commit Obituary Piracy?, there has been an overwhelming response from

Why Would Anyone Commit Obituary Piracy?

The business models of these companies (who shall remain nameless; I’ll simply call them third-party marketers) are simple. They strive

FrontRunner’s One-Write Logic Helps You ‘Get Organized’!

Did you know January is Get Organized month? I sure didn’t. In fact, I was so delighted that the hectic

How to Set the Stage for Success in 2014

One thing I’ve really enjoyed during December were the nine days of “down time” provided to us by FrontRunner’s policy

How to Satisfy Price-Conscious Families Online

“I’m not sure I want to include pricing on our website.” That’s one sentence I hear it almost every day.

Let’s Talk Online Funeral Pre-Planning Forms

A bit of a “back story” is in order. For a long, long time I’ve wondered how effective online pre-planning forms really

Why Funeral Directors Should Care about the Information Gap

It seems to me, and a whole lot of other people including academics, financial advisors, health care professionals, and marketers;

Funeral Technology and the Law: Are You Protecting Your Firm Online?

I had the privilege of attending not only the annual Funeral Director’s Boot Camp at American Academy McAllister Institute of

Can You Successfully Adopt Funeral Service Technology? Yes!

Company Spotlight: Neil Bardal Funeral, Inc. Funeral Centre How successfully does your firm incorporate technology? A few months ago, we